Therapist Tips by Therapy Practice Solutions

  Written by Kelsey Someliana-Lauer, Therapy Practice Solutions Virtual Assistant You’ve finally found your niche - and if you haven’t, check out our last blog here .  You have a clear idea of who you want to serve and what presenting concerns they have. You’ve even done a training or two to make sure you have marketable skills in treating that population. Now, there’s only one thing left - it’s time to get some of your niche clients! If you’re unsure of where to even start when it comes to marketing for your mental health niche, check out these tips below on marketing for your niche. Utilize Search Engine Optimization (SEO) One of our best tools in marketing in Search Engine Optimization, or SEO. Unfortunately, one of the things that is least understood is also SEO. For a primer on Search Engine Optimization, check out one of our favorite guides here . As a rundown, SEO is how search engines, like Google, Bing, or Yahoo, direct searchers to the correct site. If your site ha...

Written by: Kelsey Someliana-Lauer, Therapy Practice Solutions Virtual Assistant   When May rolls around, mental health therapists rejoice: it’s Mental Health Awareness Month !  May is all about eliminating the mental health stigma, showing those who need support that help is out there, and an extra-focused effort on marketing.  If you’re extra-excited about offering support to others this month and want to market your services to them, it may help to have a niche. In the mental health world, a niche means choosing 1 or 2 treatment areas that you’ve decided you want to specialize in serving.  There are a variety of niches to choose from - childhood trauma, eating disorders, millennials making life transitions, gamer girls, Baby Boomers experiencing addiction … if you can think of it (and if someone experiences it), it can be a niche. Do you know your niche? If not, here are some tips on how to find your niche, just in time for Mental Health Awareness Month. Name Wh...